Phil Knight Made A Pair Of Nikes Just For Stephen


MY NEXT GUEST ALMOST SINGLE
HANDILY DRATTED THE AMERICAN SPORTS APPAREL INDUSTRY, WRITTEN
A NEW MEMOIR CALLED “SHOE DOG.” PLEASE WELCOME THE CREATOR OF
NIKE, PHIL KNIGHT. (CHEERS AND APPLAUSE)
♪ THANKS FOR BEING HERE! WELCOME TO THE SHOW.>>THANKS. GREAT FOR YOU TO HAVE ME ON.>>Stephen: FOUNDER AND STILL
C.E.O.>>STILL CHAIRMAN.>>Stephen: OF NIKE, A
$30 BILLION A YEAR COMPANY BUT FROM VERY HUMBLE BEGINNINGS,
THIS COMPANY.>>VERY.>>Stephen: HOW DID IT BEGIN? HOW MANY YEARS NOW HAS IT BEEN
AROUND?>>WELL, IT STARTED ON THE
RUNNING TRACK AT THE UNIVERSITY OF OREGON WHERE MY OLD — YEAH,
WHERE MY OLD TRACK COACH WAS ALWAYS EXPERIMENTING WITH SHOES. I WAS A DISTANCE RUNNER. HE EXPERIMENTED WITH DIFFERENT
SHOES. THEY HAD A LOT OF GOOD RUNNERS
AND HE HAD ME. HE EXPERIMENTED WITH ME.>>Stephen: BECAUSE YOU WERE
NO GREAT LOSS.>>HE DIDN’T WANT TO SCREW UP
THE GOOD GUYS. THAT PLANTED A SEED. I WENT ON TO THE SCHOOL OF
BUSINESS AT STANFORD AND TOOK A CLASS IN ENTREPRENEURSHIP AND
WROTE A PAPER THAT THE U.S. SHOE MARKET WAS DOMINATED BY GERMAN
SHOE COMPANIES. DIDN’T MAKE SINCE TO ME THEY
MADE SHOES IN GERMANY. I THOUGHT WHY NOT IN JAPAN LIKE
THE CAMERA BUSINESS. SO I WENT TO JAPAN TO CALL ON A
SHOE COMPANY. I PLACED AN ORDER FOR SAMPLES
AND THAT WAS THE BEGINNING.>>Stephen: WHAT I HAVE BEEN
TOLD IS THE ORIGINAL WAFFLE SHOE IS HERE. WHAT IS THE SIGNIFICANCE OF THIS
NIKE SHOE HERE?>>THIS PUT NIKE ON THE MAP.>>Stephen: WHO THE QUESTION
SIGNED THE SWOOSH?>>A GASK ARTIST AT PORTSLAND
STATE UNIVERSITY. WE PAID HER $2 AN HOUR. IT’S BEEN EASILY WORTH IT. BUT WHEN WE WENT PUBLIC, WE GAVE
HER 500 SHARES OF STOCK, AND SHE HASN’T SOLD A SINGLE SHARE AND
THEY’RE NOW WORTH A MILLION DOLLARS.>>Stephen: OH, THAT’S GREAT. (APPLAUSE)
WHEN YOU SAY WAFFLE, IT WAS LITERALLY MADE IN A WAFFLE,
RIGHT?>>WE HAD A DISCUSSION WITH THE
TRACK COACH THAT BECAME MY PARTNER AND SAID THE RUNNER SHOE
HASN’T HAD A NEW OUTER SOLE IN 50 YEARS. HE WAS THINKING ABOUT IT WHEN HE
WAS DRIVING BACK AND HIS WIFE WAS MAKING WAFFLES AND THAT WAS
THE START OF THE SOLE. JUST THIS LAST YEAR THE
INTERNATIONAL INVENTORS HALL OF FAME MADE THEM A MEMBER OF THEIR
HALL OF FAME FOR THE WAFFLE SOLE.>>Stephen: WELL, YOU HAVE A
NEW BOOK CALLED “SHOE DOG.” WHAT’S A SHOE DOG?>>WHEN I GOT IN THE BUSINESS A
SHOE DOG IS BASICALLY A SHOEMAKER, AND THEY HAD A —
>>Stephen: NOT A COB SNRER. NO, BUT THE SHOE DOGS WENT
THROUGH THE GENERATIONS AND THEY HAD A WAY — THEY FIGURED OUT
NORMAL HUMAN BEING LIFE EXPECTANCY WILL WALK 275 MILLION
STEPS AND THE SHOEMAKERS WERE PART OF THEIR JOURNEY AND PART
OF THEIR HUMANITY, AND I ALWAYS SORT OF LIKED THAT STORY AND
BECAME PART OF THAT BUSINESS AND CONSIDERED MYSELF A SHOE DOG.>>Stephen: NIKE DOESN’T JUST
MAKE SHOES AND OTHER APPAREL, IT ALSO MAKES STARS BECAUSE YOU
WERE THE FIRST PEOPLE TO PARTNER WITH SOMEONE, LIKE MICHAEL
JORDAN, SEEN HERE IN THE ORIGINAL AIR JORDANS, WHICH WE
HAVE RIGHT THERE. THE ORIGINAL AIR JORDANS.>>THE GOOD LUCK WAS THAT DAVID
STERN BANNED THE COLOR RED ON SHOES. THEY HAD TO BE WHITE OR BLACK IN
THE N.B.A., SO WE RAN AN AD THAT SAID BANNED IN THE N.B.A. AND
THE SALES TOOK RIGHT OFF.>>Stephen: YEAH, WELL, JOHN
OVER THERE HAS A PAIR ON TONIGHT, RIGHT NOW. THE YELLOW AND BLUE. STILL POPULAR.>>YOU LOOK GREAT, JOHN.>>Stephen: I HAVE NOT OPENED
THIS YET BUT I HAVE BEEN TOLD THERE IS A SPECIAL PAIR OF
NIEBLGIES IN THERE.>>YES, SIR. BASICALLY, WE WANTED TO GIVE YOU
SOMETHING NO OTHER GUEST COULD GIVE YOU. SO WE HAVE THIS PAIR OF SHOES
THAT IS THE LIFE OF STEPHEN COLBERT IN A PAIR OF SHOES.>>Stephen: MM-HMM. BASICALLY, WE START WITH A
SACK THAT SAYS 1964 WHICH IS THE FIRST YEAR WE HAD ANY SALES FOR
OUR COMPANY AND WAS ALSO MEANINGFUL TO YOU.>>Stephen: THAT’S THE YEAR I
WAS BORN. THE YEAR I STARTED AS WELL. OKAY.>>THEN HERE WE HAVE YOUR LIFE,
WHICH BASICALLY INCLUDES YOUR MOM AND DAD —
>>Stephen: HOLD ON. LET’S SEE. SO THERE IS THE EAGLE FROM THE
OLD — CAN YOU GET A SHOT OF THIS? THE EAGLE FROM THE OLD SHOW. THERE’S THE “LATE SHOW” WITH
STEPHEN COLBERT. THERE’S ME PUTTING SALT ON THE
EAGLE BECAUSE MY MOM SENT ME OUT WITH A SALT SHAKER TO CATCH
BIRDS. WHO TOLD YOU THAT STORY?>>THAT WAS MY FAVORITE.>>Stephen: I’M ONE OF ELEVEN
CHILDREN. NIXON BECAUSE I’M OBSESSED WITH
HIM. HERE’S J.D. SALINGER ON THE BACK
OF THE SHOES! I HOPE YOU’RE PREPARED FOR A
LAWSUIT FROM HIS ESTATE. WHAT IS THIS?>>THE PRESS TO WHICH WE THOUGHT
WAS PROPRIETARY AS WELL.>>Stephen: WILL THIS MAKE ME
WANT TO EXERCISE? THAT’S THE ONE THING I LACK.>>I DON’T KNOW IF IT WILL MAKE
YOU WANT TO EXERCISE BUT YOU WILL CERTAINLY EXERCISE ER? THANK YOU SO MUCH, PHIL.>>THANK YOU.>>Stephen: SHOE DOG IS OUT
NOW! NIKE CREATOR PHIL KNIGHT,
EVERYBODY!

100 Comments

  • You always get the most interesting people to interview, keep it up Stephen!!

  • black people be like… "noooo shoes I can't waste my whole pay check on! I want those shoes to go with my collection that would have paid for college."

  • Phil knights eyes are so damn watery

  • Phil Knight paid Al Gore to get him a lower tax/tariff to import shoes from Japan about a year or so after he founded Nike, so he wouldn't be taxed at a rate where he could not compete with everybody else. It took a co-sponsor, but I don't remember – it was probably a Republican along with Gore that pushed the legislation through. That tax rate was applied only to Japanese shoe imports.  From that point on, businesses knew that if they wanted to grow their companies quickly from oversees imports, they would have to bribe congressmen to get lower taxes. Before that he owed millions in back taxes.  The reason we have a large debt both on imports and Government debt is largely because business people in the US followed Phil Knights strategy for gaining success.  Nike has not really ever manufactured any of the products it sells – they are more a design and advertising firm by choice.Thought you should know who was ground zero for the economic problems we are facing today.  Except for a waffle shoe pattern, the most revolutionary thing Phil Knight accomplished, was duping poor people into buying overpriced athletic shoes by hiring top athletes to become shoe salesmen.  When I see Nike on anyone these days, I think poor person paid a fortune for $10 sneakers, and doesn't even know why.  And I am always too polite to bring up what I think around Nike lovers, because no one likes to think that they are gullible and easily manipulated by advertising.What a change in attitudes between Democrats and Republicans.  Democrats AND Republicans are now more tied into Wall Street than Main Street.  It is surprising that an independent socialist from Vermont, Bernie Sanders and a capitalist millionaire out of New York and New Jersey, Donald Trump are more closely aligned to the needs, wants, and general feeling of the working class in America than the parties they represent.

  • A disgusting human being

  • He looks like an old Garfield.

  • I don't think it's possible to not love Stephen Colbert.

  • 500 shares of nike is 28,000?

  • http://fair.org/home/talking-to-nikes-knight-about-entrepreneurial-edge-worker-abuses-are-beyond-the-pale/

  • Nike did not make Michael. Michael made Nike. Get your facts straight Phil Knight. If it were not for him you would be some 80 yr old shoe cobbler selling shoes on the street.

  • please leave skateboarding alone

  • I cried after watching this

  • I want Nixon on my shoes

  • Hmm… I expected at least a token question about their labor practices, and a glib PR response from Knight. C'mon Stephen!

  • imagine that resell value

  • modern day plantation owner

  • Lol Stephen had the excitement of a 6 year old when the box was being opened 😊

  • Is it just me or does Phil look like he's having an allergic reaction. I mean, his eyes are bloodshot and his lips are puffed up like balloons.

  • horrible person

  • Phil Knight is a disgusting human being.

  • yh great guy, u know slaving little childern for american goods that are used for 6 months

  • Knight is a horrible individual. Watch the documentary on Nike Child Slavery in Indonesia.

  • I thought comedy was supposed to be about taking it to the man, or at the very least, not laying out the red carpet for them to play the "American" hero. The dude is smart, I have to admit. But god is he shrewd and will turn his back on the American people as soon as they're not able to afford his overrated shoes because of people like him who take jobs away from his own country and gives them to war-torn nations, exploiting their desperation for cheap labor.

  • so let me get this straight Phil Knight started a shoe company with a
    1)$1000, 500 which was given to him by his Running coach
    2)It was the Running coach's idea to use the waffet iron to mold the rubber sole of the bottom of the running shoe
    3)Manufactured with the help of the Tiger shoe company in Japan
    4)the name "Nike" was the idea of an employee
    5)The Nike Swoosh was designed by a Girl who he only paid $2 an hour & gave her 500 shares of stock
    6)It was Tinker Hatfield who designed all of the great looking shoes at Nike(Air Max), including Air Jordan's (3-14)
    7)it was Sonny who told Phil & Nike to invest in Michael Jordan when Phil thought it was ridiculous idea because the contract was too expensive
    8)Tinker Hatfield's idea to use the visible air bubble in the shoes

    conclusion: Basically Phil Knight just stood there and watched himself get lucky as fuck

  • Phil seems a nice guy

  • I read the book

  • Made in sweatshops from cheap labor. And all the people getting angry for someone pointing this out like "how dare you make a moral argument? SJW alert!" are just people who don't want their feelings hurt by pointing out that they're wearing shoes made from the flesh and blood of the poor and children. If you don't care, then that's fine, but don't get angry and pretend like its not true. Not everything should be looked at purely on maximizing comfort, morality should also play a role, otherwise those same people getting mad at "emotional liberals" would also be the ones angry at those opposing Hitler's eugenics experiments.

  • Hats off to Mr. Knight.

  • For the longest time, New Balance had been the only major tennis shoe company to keep their factories in the U.S. Unfortunately, some things went down with them right after Trump was elected….. But third world countries and factory jobs do not have to be a norm. We can keep more manufacturing in the U.S. but the top CEOs, Chair people, etc. would lose money. It all comes down to greediness and money.

  • The humility of this man is amazing considering the conditions of many of his underpaid abused workers. How about using some of that money to actually make the world better instead of fooling the public into thinking you produce real quality?

  • if the creator of the swoosh didn't sell any of the shares that she got (500 shares); Nike had been splitting their stock for 6 times, that 500 shares equal 32,000 share at $53/shares and that's worth $1.696 million

  • Back in the 80s they almost went bankrupt. Damm

  • I'm two thirds of the way through his autobiography and it's a riveting read! He writes well, just like you are having a conversation with him.  As he mentions, he got his start importing shoes from Japan as these could be produced cheaper than in the US (at that time).  As for all the comments about where the shoes are made now, I can only say that companies will locate work to where it's cheapest.  Not only in the shoe business.  And I think their obligations are to ensure a safe working environment for the workers and to contribute to those communities.  If they were forced to hire local workers, their cost base would rise to an uncompetitive level and they might become financially unviable.

  • Creater of nike – one of the greates shoe companies ever

    Wears hospital shoes on

  • That last sentence from Phil killed it.

  • This is so sweet!

  • Surprisingly well written book!

  • I want one

  • I don't think it matters where I write anything or what I write, so I'll just say, you're all assholes who made decisions about a world that was never yours to begin with to make yourselves rich and comfortable. I think you're all disgusting. I think the things that devour the dead are only slightly more disgusting than the elites that get rich by feeding them with our misery and sorrow. I think every one of you should eat shit really. My world consisted of justice, real flowers, free fruits, free minds and fresh water and then you things came along and ruined all of that, denied me a life and real relationships, that's how selfish you all are. And you all drive around me with your families, lots of money and nice cars and still try to make me the scapegoat. You ruined two of the best wildflowers there were: forget-me-notsssss and touch-me-notssss. I despise you all and especially despise the cowardly ways in which you reverse the blame on me. Every evil has a consequence, you all might be smug now, but one day maybe you'll actually have a conscience and realize how selfish and evil you all were to innocent people while you greedy things got richer and richer.

  • Some of you idiots call yourselves angels, only because you believe you have conscience about how you destroy and enslave our planet. Some of you appoint yourselves undeserved positions of authority in a world that's not your own, meanwhile all you do is sacrifice people like us, denigrate our characters, enslave our minds, rape our lives and deny us a voice and sell resources you have no rights to. None of you are angels or even any legitimate thing in this unjust and phony system designed to keep you rich and us stupid. You even have stupid followers that believe your lies and would lynch a person like me who knows the truth. I think you're all despicable cowards and opportunitists, and wish you worlds of pain.

  • I even know some of you have convinced your fat and ignorant slaves that I'm evil and you're good. I know you buy them off while destroying our lives and our world and our reputations. I know you things are too selfish to acknowledge and say publicly the abuse you've put people like us through. You're even trying trying to convince your ignorant flocks I'm a blood sucking, flesh eating demon, but it's really what you things are. Your money is the root of all the evil that happens to us. Your slaves, flocks and audiences might not know it, but I do and a few brave others do as well. You're all disgusting, the elites, the rich, the famous, the powerful, all of you are selfish, evil, cowardly, greedy liars and you deserve to feel one day, just to know what it feels like to be hurt and used as much as you disgusting things do to us.

  • I am pretty sure some of the people who have posted negative comments on Phil have never read his book.

  • Nike Rules The World

  • Thank you Colbert for normalizing someone who doesn't care about other humans and their work environments.

  • hey look it's a billionaire that pays kids a dollar a day to make shoes in unsafe conditions, every clap and promise to mourn him when he dies

  • I am happy that Nike is made in America

  • Why is this beginning any different than what Lavar Ball is doing with BBB. Gotta start somewhere

  • when we normally pay $100 minimum for a pair of regular old nikes youd think this guy would be slightly less GREEDY and pay his factory workers a living wage regardless of what country the factory is located! it would be even better if he brought those factory jobs to america and paid us living wages , but no, these companies are more worried about making money for their shareholders and top exes than making the lives of their own employees better. i wish we had caps on salaries for people running publicly owned businesses (those who sell shares/stock) to be not more than 10-20 maybe even 50 times more than their lowest paid employee, currently the average range is 300-500 times their lowest paid employees, they do their shareholders and their employees a huge disservice when theyre taking away that much money from the company bottom line, imagine how much more they could pay everyone if they got control of the few at the top who are stealing all the money for themselves, they would be able to afford to pay everyone more if thier salaries were capped and they would have incentive to make sure every adult over 21 in their company can live a decent life off their paychecks., minimum wage was never meant to be a standard wage given to adults trying to work full time while supporting their families

  • What a piece of shit scumbag.

  • ITS THE SHOES BITCH…KOBE..JORDAN..LEBRON. .NADAL..FEDERER. .RONALDO..WESTBROOK..KYRIE..kD..GRONK..ODELL THURMAN..JASON DAY..RORY…SERENA WILLIAMS!! THE BEST WEAR THE BEST!

  • PRESTOS AND SOCK DARTS hands down most confortable shoe out! VAPOR MAX …YEAH BOYEEEE

  • YUP..NIKE [NKE] SHAREHOLDER!

  • Im pissed OFF reading this coments, i live in Brazil and im a young entrepeneur and when i read this type of answer that Phil Knight is the king of slavery on any thing like that I ask myself: This stupids americans now how capitalism work? Seriuosly, guys do any of you read ecnomics or politics books? Please, or do you think that aplle, adidas, underarmour, dell, HP, doesnt have a distributor in a poor country? Please guys if you dont like capitalism go to Cuba or China. Stop complain about others sucsess and start doing anything productive.

  • Is he wearing… adidas?

  • Banned 1s haha just learn something new lol

  • He’s my uncle

  • Why does Phil Knight looks like a black guy with white skin 😀…I guess I'm the only one who can see that.

  • Why the hell is he not CEO

  • Reading and loving the book. But 500 shares of Nike today is worth 33,500$ (2.21.2018. 67.05$/share) WTF?!

  • Shoe dog meets liberal lap dog.

  • What's wrong with his eyes? He seems like crying all the time.

  • 500 shares worth 1 million dollars? When Nike hits 2000 dollar a share?

  • Shoe dog sweatshop king

  • He still pays $2 dollars a hour

  • he is basically saying the exact same words from his book shoe dog

  • 1:43

  • love the custom air presto

  • I love all the child labor haters. How come they aren't marching out in front of Wal-Mart, or K-Mart, or Target, or every military PX in the country. They all have made their living doing exactly the same thing, only massively more so. Buy cheap, sell high! It's the law of the world now and it's driven by human greed.

  • Fuck this guy. Remember that one time Michael Moore tried to get him to open a Nike factory in Flint Michicagan but denied it because he said "Americans wouldn't want that job".

  • Phil Knight tricked us all

  • read the book people. just read the book … you will laugh, cry and have a deep appreciation for this man and the beginnings of nike.

  • For all you guys talking about how bad the factories are, take a moment to read his book and you’ll know that the factories were in terrible condition and that they had to work on it very hardly to get the conditions up to standard. They tried to raise wages but the Tawain government stopped them because it was unbalancing the economy

  • I see bunch of slave comments about Phil Knight but haven't even read his book to try to understand how this all happen and how hard he had to work to get where he is now. But who cares what you poor fuck think, he's rich! And your not. I would gladly make another slave labor in china or whatever dumb country that allowed this type of labor to happen to begin with.

  • A beautiful man that I had the pleasure of meeting recently. He could not have been more gracious and humble as we approached him in a public setting. As a leader of one of the greatest companies in the world, he and they have done much to improve the living standards of millions of people worldwide

  • Now her shares are worth%250,000

  • the book was really really good

  • The real nike … 30 billion and they pay workers in sweat shop in foreign countries 1.25 a day, no air conditioning…

    https://youtu.be/M5uYCWVfuPQ

  • เหี้ยทั้งคู่

  • Look at all of the sociopaths talking about child slave labor in other countries, and although it's wrong and I don't condone it. However, you people of a white persuasion have stood on the backs of any race here in your own country, and obtained mass wealth off their slave labor, and if you feel so bad about slave labor in general a good start would be is to give back your accumulation of riches that was benefited from this slave labor ritual and apologize for your EVIL deeds accompanied with reparations for the victims that you have slaughtered throughout the years even until this day here in America.

    That would be a good start towards healing in America.

  • Just read it for my entrepreneurship class. It's actually a pretty good book. I've heard the flack about this guy and Nike and it's interesting seeing things from his perspective.

  • His eyes… So watery…

  • Not single handedly China made the shoes and he basically stole the idea 💡 and resold them for more in America

  • Hes eyes makes me cry

  • shoe dog one of best books ever read, finished in 3 days.

  • Hey Phil KNight instead of donating to American charities..why not give your workers in Asia a raise…eh? Hey stupid Colbert…Nike does not make stars…they make poor people work harder than humanly possible and pay them the lowest wage possible…that is Nike, the brand…that is the reality. Enjoy your fantasy opinions Colbert.

  • is he crying ?

  • MY FIRENDS DONT SAY NIKE THEY SAY NIK

  • Ya people be saying mad bullshit but….ya be buying the fucking shoe…wow

  • Am I the only person who immediately checked to see what Nikes he was wearing?

  • His son is the CEO of Laika Animation Studio. Directed Kubo and the Two Strings as well as the Transformers Bumble Bee movie.

  • Imagine if he still has to pay for his shoes 👏🏾

  • 01:43 Notice how he pronounces it, NIKEY, not NYKE

  • "Shoe Dog " is maybe one of my favorite books because it's not like you're reading a simple autobiography it's a masterpiece because every word have been chosen wisely and it's amazing to imagine a guy from Oregon can conquering the world with the idea to convert peoples to running. I'm proud to say I love Nike till' day one but when I read the book, I love Nike even bigger and the founder at the same time ^^;)

  • Phil Knight Nike

  • Swiped of course ALPHA

  • Just. Dicks.

  • Dicks4life (NOT)

  • I HAVE DICKS OR DICK IN EVERY COMMENT IN THIS SHITTY VIDEO!!!!!!

  • look. why did you join FORCES with ROBLOX!?!??? The things I said all are true. YOU ARE WORSE THAN JUSTIN BEIBER!!!!!!!!!!

  • Read his book then judge trust me he’s a good guy

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