Alumna discusses importance of picking right pair of running shoes

The shoe world is confusing. So like if
you go to a show wall in any store all the shoes pretty much look the same, it’s
hard to really tell what is a neutral running shoe, stability running shoe,
a motion-control running shoes and every brand makes all three categories. Those categories are designed for foot types and so if you go to a specialty
store where you can actually get fitted we can fit, measure you, watch you walk
barefoot and figure out which foot type is going to match that shoe type. A lot
of people wear a size too small when they’re running, some people wear their
shoes too big, but the main difference with getting fitted for shoes is really
for us to analyze whether you over pronate under pronate or just have that
neutral foot strike. If you do have any of those things and you’re in the wrong
type of shoe it could be what’s leading to either shin pains, knee pains,
hip pain or anything like that. Shoes have changed a ton in the last few
years. They’ve become lighter weight, they have more support in them, less
support in them. There’s been movement from motion
control shoes to barefoot running and everything in between, so we’ve kind of
gone through those movements and found out happier ground in between. Some shoes
have heel to toe drops that are four millimeters all the way up to 12
millimeters and we can kind of determine what you need based on your activity at
that millimeter level and then your fitness level too, but the lightweightness of shoes is probably the main difference and the mesh overlays on the
on top of the shoes is probably gonna be the biggest difference. All the technology has moved to
lightweight materials, real breathable, real flexible and really good at wicking
moisture and sweat off your feet too. The inserts can play a huge role. So inserts help with
shock absorption, realignment of the foot rear foot control of the foot as well,
and it’s always depending on the person. Not everybody needs an insert but the
people that do, it can really benefit them. The insert will actually sit up against
three dimensionally to the foot versus the two-dimensional flat platform that
a shoe provides. An insert is going to realign that foot especially if you’re
flat footed a lot of times that arch is more flexible and it generally results
in more problems. With the flexible arch you can have anything from plantar
fasciitis to heel pain to achilles tendonitis, things like that, so inserts
are gonna structurally fit the foot more than a shoe specifically would. We always like to ask what
type of activity level you’re going to be using the shoes for. Whether you’re
somebody that works and just on your feet all day or if you’re going to be a
marathon runner, it’s going to change, so we ask that question to determine shoe
size because if you’re gonna be a marathon
runner your foots going to be swelling more than it typically would so we would
maybe want to size up a little bit. You’re also going to have a lot more
impact on your feet so higher cushion shoe might benefit a marathon runner
versus just a 5k or beginning walking or one mile runner. The
importance of being fitted is going to lead to more comfort while you’re out
running and preventing injury. That’s our goal, when you’re coming into our
store we want to make sure that your that the most comfortable you can be
because we don’t want people to end up and shoes and they’re out there and
they’re trying to work out and do their first mile or their first 5k and then
their shoes are killing them and so that’s the reason that they end up

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